Mark Joyella at Mediaite:
Sources tell Mediaite Keith Olbermann and MSNBC were headed for a breakup long before Comcast’s rise to power, but clearly something set the divorce into motion quickly today, with network promos set to run touting Olbermann’s role in MSNBC’s coverage of next week’s State of the Union address–and, notably, a Keith Olbermann promo running on MSNBC in the hour after the host signed off and left the network.
MSNBC executives have long planned for the day the network’s star might be sent packing, and the rise of Rachel Maddow at MSNBC–along with the grooming of Lawrence O’Donnell as a potential replacement for Olbermann–appears to have hastened the host’s departure.
While Olbermann and his iconic Countdown have been immensely important in the resurgence of MSNBC, Olbermann’s friction with management has been a sticking point. At many points–including the recent suspension over political contributions–tensions rose so high as to lead to serious discussions inside MSNBC about firing their star.
With Maddow enjoying both immense popularity inside MSNBC and very strong ratings for her Rachel Maddow Show, Olbermann’s invincibility as the heart and soul of MSNBC’s brand became softer. In recent weeks, sources tell Mediaite there have been meetings on the topic of Keith Olbermann and his future at the network. Did Comcast–as many Countdown viewers seem to suspect–order Olbermann out? It appears that the end of the Olbermann era at MSNBC was not “ordered” by Comcast, nor was it a move to tone down the network’s politics. Instead, sources inside the network say it came down to the more mundane world of office politics–Olbermann was a difficult employee, who clashed with bosses, colleagues and underlings alike, and with the Comcast-related departure of Jeff Zucker, and the rise of Maddow and O’Donnell, the landscape shifted, making an Olbermann exit suddenly seem well-timed.
Howard Kurtz at Daily Beast:
Whatever his excesses, he led third-place MSNBC out of the cable wilderness to the point where it overtook CNN in prime time, boosted not only by his numbers but by those of his protégé, Rachel Maddow.
Without question, he was a polarizing presence, and several NBC veterans, including Tom Brokaw, complained to network management that he was damaging MSNBC’s reputation for independence.
At a meeting with Olbermann’s representatives last September, NBC Chief Executive Jeff Zucker and NBC News President Steve Capus said that some of their client’s behavior was unacceptable and had to stop. Griffin said that Olbermann’s personal problems were affecting his work and he looked angrier on the air, eclipsing the smart and ironic anchor they had once loved.
In November, when Griffin suspended Olbermann indefinitely over the political donations, the two sides engaged in blistering negotiations over how long it would last. Olbermann’s manager, Price, warned Griffin that if the matter wasn’t resolved quickly, Olbermann would take his complaints public by accepting invitations from Good Morning America, David Letterman, and Larry King.
“If you go on GMA, I will fire Keith,” Griffin shot back.
The suspension wound up lasting just two days, and Olbermann said he was sorry for the “unnecessary drama” and “for having mistakenly violated an inconsistently applied rule” in making the $7,200 in contributions. But after years of internal warfare, Olbermann had no major allies left at 30 Rock.
There were similar backstage struggles in 2008 and 2009 when top executives tried to get Olbermann and O’Reilly to tone down their personal attacks. O’Reilly, who never mentions Olbermann by name, was assailing NBC’s parent company, General Electric, while Olbermann once imagined the fate of “a poor kid” born to a transgendered man who became pregnant, adding: “Kind of like life at home for Bill’s kids.”
Josh Marshall at Talking Points Memo:
I was just on in the opening segment of Olbermann tonight. And I get home and get this press release from NBC saying this was the last episode of Countdown. At first I figured it had to be a spoof email because, jeez, I was on and I didn’t have any sense that any other than a regular Friday evening show was on. But sure enough I pulled up the recording and now I’m watching his final sign off.
I doubt I would have had any heads up or known anything was happening if Olbermann was going to go off the air. But I was a bit more stunned than I might otherwise have been because I was just over there. And I did not have any sense that there was anything any different than normal going on. Everything seemed calm and pretty sedate. I didn’t sense anything different in Keith’s manner or affect (though it’s not like we’re tight and I would have been the person to notice.) There were a few more people than I’m used to seeing in the studio — maybe two or three, seated, who seemed to be there to watch. (Something I don’t remember seeing before.) But nothing that made me think twice that anything odd was going on.
I’m sure we’ll be hearing soon enough what on earth happened here. But color me stunned. And really disappointed.
Joe Klein at Swampland at Time:
Keith Olbermann and I started from the same place, the same school, the same English teacher–Arthur Naething–who changed our lives. I’ve always had a soft spot for Keith as a result, even when he called me one of the worst people in the world (based on a wildly inaccurate interpretation of something I’d written). I’ve criticized him, too, for his melodramatically over-the-top effusions. I’m not so sure what this dispute with MSNBC is all about, but I’m sad that Keith won’t be around (at least, for a while). If there is a place for the nonsense-spew of Fox News, there has to be a place on my cable dial for Olbermann (who, while occasionally obnoxious, operates from a base of reality–unlike some people we know [see below]). Keith is a brilliant writer, and presenter; I always enjoy watching him, even when he’s occasionally wrong. I hope I’ll have the opportunity to do so again soon. In the meantime, I hope he’ll heed the words of the master and “Go forth, and spread beauty and light.”
On another decidedly hilarious front, Glenn Beck has found yet another enemy of the people in a 78-year-old Columbia University professor named Frances Fox Piven. I’ve always thought that Piven’s work was foolish and inhumane. There was a brief, disastrous time in the 1960s when her desire to flood the welfare system with new recipients was the tacit policy of the city of New York, which produced absolutely terrible results–as Daniel Patrick Moynihan predicted–in the 1970s and 1980s. I also remember Piven railing against a brilliantly successful welfare-to-work program called “America Works” because it was for-profit, even though the company only was paid by the government if the recipient remained on the job for six months (and even though the ability to do honorable work gave the women involved new-found confidence, according to study after study of the results). But the notion that Piven’s ideas had any widespread influence, or are even worth commenting on 45 years later, is beyond absurd; it is another case of Beck’s show-paranoid perversity. It seems academic and sophisticated, to those who don’t know any better: Glenn’s soooo erudite, he’s found a secret part of The Plan to turn America into a socialist gulag, hatched by a college professor. The reality is that he’s focused onto an obscure form of left-liberalism that was found wanting a long time ago, as the sociological results of Aid to Families with Dependent Children became known, and better ways to help the poor were developed.
Beck’s essential sin is a matter of proportionality. He has, as ever, latched onto an obscurity, blown it out of proportion–as he did with Van Jones’ stupid but essentially harmless comments about communism–and turned it into a lie. He is an extraordinary liar, on matters large and small, as I’ve learned from personal experience with the man. That Beck remains on the air and Keith Olbermann–unpleasant and extreme at times, but no fantasist–isn’t anymore is a travesty.
What of Olbermann’s legacy? There’s a great deal of crowing on the right about Olbermann’s apparent ouster. But let’s be clear on what he accomplished: He helped clear a huge space on the airwaves for “unapologetic liberalism,” as Steve Benen puts it, when it remained anything but certain that such a space could be created with any measure of success.
The unexpected popularity of Olbermann’s show early on cleared the way for MSNBC to stack its nighttime lineup with pugnacious lefty hosts. Indeed, it was Olbermann who invited Rachel Maddow on repeatedly as a guest, raising her profile to the point where she got her own show. Olbermann, followed by Maddow, proved in the face of enormous skepticism that there’s a huge audience out there for real liberal talk-show hosts to adopt the sort of take-no-prisoners approach once monopolized by the right. Only they accomplished this without descending into the crackpot conspiracy mongering and all-around ugliness of Rush Limbaugh and Glenn Beck.
Indeed, there’s already talk that CNN might be interested in picking up Olbermann. While that seems unlikely, given CNN’s more staid air, the mere fact that it’s being discussed at all shows how much he helped change the landscape.
Olbermann may be gone, but the space he did so much to help create is here to stay.
Joe Coscarelli at Village Voice:
Though it’s as of yet impossible to answer the question “Why?” in regards to Olbermann’s dismissal, what is on the record is how trying he was to manage. Back in October, there was Gabriel Sherman’s account in New York of the cable news wars with tidbits like this:
But Olbermann can take his eccentricities to extremes. There’s a story that he told his producers to communicate with him by leaving notes in a small box positioned outside his office. Last spring, after David Shuster tweeted that he was guest-hosting Countdown while Olbermann was out sick, Olbermann erupted when a blog mentioned Shuster’s tweet and he fired off an e-mail to him saying, “Don’t ever talk about me and medical issues again.” Olbermann’s executive producer later told Shuster that there’s a rule against mentioning Olbermann on Twitter.
And more of the same in the Times today:
Mr. Olbermann was within one move of being fired in November after he was suspended for making donations to Democratic Congressional candidates. He threatened to make an appearance on ABC’s “Good Morning America” to protest the suspension; Mr. Zucker was prepared to fire him on the spot if he did, according to a senior NBC Universal executive who declined to be identified in discussing confidential deliberations.
Many questions remains, but if he’s not in the mood for a vacation, Olbermann does have options, namely radio or the internet. So he should join us and he needn’t worry — here, everyone is an asshole.